On Thursday, Jeremy Presta of Park Side Federal Credit Union discussed “Making the Ask: How to Build Partnerships with Business,” using the corporate giving experiences of Park Side as a model. Presta discussed ways to go beyond a one-time donation to an impactful partnership, benefiting both organizations.
Among the many insights, here are just three:
* Discover the funding interests of the business. Ask around. Research their past giving patterns.
* Consider the Return on Investment for the business. Define what the business can expect for the investment of a long-term partnership. Ask for a multiple year commitment, allowing for the business to budget year after year. Be specific with the amount and the project, setting reasonable expectations.
* Celebrate the success of the partnership, follow up with stories and statistics of the impact of the partnership, and look for ways to improve on the partnership. Thank everyone involved in the project, not just the business owner or CEO.
The discussion on Building Partnerships with Businesses will continue on November 3 from 3:30 pm to 4:30 pm at the Conference Room Annex of the First Montana Bank. Please RSVP if you plan to attend.